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The Edmonton real estate industry is a competitive business where you can’t walk aimlessly. Buying and selling is an art form in itself, which is composed of different approaches; one of the key components in surviving the Edmonton real estate world is a marketing plan.

Here are some advices of how to create an Edmonton real estate marketing plan.

Device a Budget System

This is the system that you will follow to spend for your Edmonton marketing every month. This budget will dictate what type of marketing approach you will use.

Time Budget

Just with everything else in life. Marketing takes time and effort to see things materialize.



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Here are some strategies that you can use in creating a marketing plan.

Area Farming

Choose an area that you want to “farm” for your real estate market.


Flyers are papers handed out with information about the properties.

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Bandit Signs:

Bandits signs are signs posted in active intersections.

Post Cards:

This allows you to display in a manner that the homeowner will see your message without opening an envelope.


This is one of the most inexpensive and effective strategies. Referrals can be develop from different sources may it be from realtors, brokers, contractors or even from your relatives.

Networking Events:

This is a great place to learn and meet other experts.


With people loving more and more the internet every day, taking advantages of this tool is game changing specially in the real estate industry.

Social Media:

Promote your properties in social media sites like Facebook and Twitter. Rather than simply endorsing yourself, make sure that you are providing value.

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Always remember that there are something’s in life that we can’t prepare about but it’s always better to have a plan. The success rate all depends in the execution of hard work, persevering and a little bit of luck.

Come and follow the team on Twitter at @teamleadingedge. Make sure to subscribe to Team Leading Edge to get newsletters on the Edmonton Real Estate market.

Note: Remember, you can access all our available Homes For Sale in Edmonton through our Edmonton MLS Listings page.

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